Then how do we get it, everyone clamors. We want it so badly. They look so happy, how did they get there. Here we are, sad, we'd rather not be. Let us get there. Books, diets, lifestyle changes, yoga, meditation, daily affirmations, we will do it all, just let me get happiness.
So the demand is there.
And of course supply follows.
L@@K -- here is the secret!!! Come to this workshop, learn this practice, watch this video, read this book, hit up, up, down, down, left, right, left, right, B, A, Start, on the title screen, etc.
Happiness has become nothing more than a commodity in the world that we inhabit. Like any commodity, it can make money. And commodities make more money when the lack thereof is presented as a problem. Advertising typically presents a problem, usually one that they've made up, and the solution (e.g. you're far too fat to be likable, so you should start eating this terrible food to lose weight and be accepted, or unhappiness is an unnatural and debilitating state, but happiness can be achieved and sustained through this method). I am reluctant to admit that I am a consumer of self-help books, but please do not let that discredit me. Instead, let me use my experience in the self-help/"you're-a-badass-who-deserves-happiness-and-love" canon to better explain to you the ways in which this literature is a self-perpetuating reflection of our misleading society and, on a smaller scale, our own misguided souls, and how the beliefs that they sell hurt and limit us on a daily basis.
To help with this, I will employ some comics strips of my beloved, Bill Watterson.
The theme I'd like to point out in the above comics is change. Change is intrinsically related to happiness, not because it guarantees happiness or anything of the sort. No, happiness, as an animal emotion, is fleeting and adaptive. The formulas that self-help books and the like try to provide their readers fail to apply to every situation for this reason. There is no such thing as a mountain without valleys. Without the pitfalls of grief and loss, there would be nothing against which to contrast our elation and fulfillment.
By the same token, one might find contrast between contentment and happiness. The self-awareness that can be extremely useful to humans in many cases can also be detrimental when a human believes that happiness is a given-- that it is our default mode or what we deserve to be. The ideologies that tell us that we deserve to be happy also imply that we don't deserve to be sad and that the present moment could be better--we could be happier, just like we deserve.
What the books don't sell to us is that we are just fine the way we are. They don't stress the importance of being melancholy, grieving, afraid or jaded. They tell us that we need to buy books and adopt their words in order to be better people. They tell us to put our trust in them because they've made their lives better than we've made ours. They tell us to expect success and it will come to us. They tell us that we can make a lot of money or get our dream job or have an everlasting relationship. They tell us that we need to find happiness. They don't tell us that we are just fine as we are, that life exists without happiness, that sadness will be the emotional mode for some of us far more often than happiness, or that shit will go as it pleases with no regard to your life or your feelings. People die terribly all of the time. People are sad all of the time. It won't be with us all of the time, but happiness isn't the only worthwhile emotional setting in which life takes place.

You will hear time and time again that if you are not happy, you must be doing something wrong and that you owe it to yourself to get through whatever you are going through and persevere on your quest for happiness because you owe it to yourself to be happy. The only thing you owe yourself is to quest for nothing. Quest for nothing and let your emotions pour out (or not) as they may. Laugh at a funeral, cry on your birthday cake, curse the gods while you defecate, sit stonefaced at a comedy show, whatever. You don't quest for sadness or anger yet those always seem to be in stock; why do it for happiness? Why wear that mask?
Did you ever look at those Magic Eye stereogram posters from the 1990s? Sure you did.
The secret to seeing the hidden image is to stop looking so hard--you don't look directly at or for the image. You can't see it when you have it super close to your face--you have to move it away slowly and it is then that it reveals itself to you. When you relax your gaze, the image just creeps up on you. And not only is there the pleasure of actually seeing something new, but there is the pleasure that it was not forced and maybe even unexpected. Suddenly there is a 3D image that is known to you in a way that it was not known before and it's there for you to enjoy without you even asking it, let alone begging it, to be there. It's always there, whether you see it or not. When you are looking at the whole picture, there are other phenomena to revel in and appreciate even when you don't see it. If you saw the 3D image the whole time, it wouldn't be nearly as exciting or enjoyable when you did. That's where the comparison ends. Happiness is not some visual parlor trick. Happiness is not man-made. What's man-made is the notion that happiness should exist. Searching for a 3D image after 5 minutes is torturous; don't make that your entire life. Happiness is not to be found. Just give up the search every now and then.
Also, I want to make comics.
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